MIKROS

Founded 2013

Track player behavior and compare game metrics against competitors in real time

You can use MIKROS to track player behavior and analyze in-game activity across mobile, console, and PC titles. The service collects demographic information, spending habits, and playing history while keeping player identities encrypted. You can benchmark your key metrics directly against competitors to evaluate your game's market performance. It also alerts you to known hackers and bad actors so you can ban destructive players early. With support for game engines like Unity and Unreal, you can target specific player segments with campaigns and link multiple games together.

What MIKROS does

Integrate analytics tracking into Unity and Unreal Engine projectsMonitor daily active users and player session durationsFlag and ban reported hackers across gamesCompare key performance indicators against industry competitorsSegment players by spend history and regional locationTarget marketing campaigns at specific user activity tiersEcosystem-wide player analytics across multiple gamesSide-by-side KPI comparisons against competing gamesTroll and hacker reputation tracking to block bad actors earlySingle-line SDK setup with Unity and Unreal Engine supportPlayer targeting based on spending tiers and activity levelsMobile-to-Mobile technology connecting multiple games together