Founded by Larry Page & Sergey Brin in 2005
Track user traffic, engagement, and conversions across websites and mobile apps
Pricing model
Free
Rating
★ People love it
Time to value
Quick Setup (< 1 hour)
You can use Google Analytics to track visitor behavior across your websites and mobile apps. It collects interaction data such as page views, button clicks, and purchases so you can see where traffic originates and which marketing campaigns drive conversions. The service provides customizable dashboards, event tracking, and machine learning models that detect audience trends. By connecting your performance data with advertising networks, you can build specific remarketing lists and identify which user paths lead to completed transactions or dropped visits.
What Google Analytics does
Pricing breakdown
Pricing model: Free
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