Quid

Founded by Bob Goodson in 2007

Analyze consumer sentiment, market trends, and competitor activity across social networks and news media

Pricing model

Demo

Rating

★ People love it

Time to value

Moderate Setup (1-3 hours)

You can use Quid to monitor consumer sentiment, track emerging market trends, and analyze competitor strategies across diverse media channels. The system ingests vast amounts of data from social networks, product reviews, news articles, forums, and patent filings to deliver clear research briefs. You can blend external public conversations with internal company data, such as support tickets or customer reviews, to understand shifting consumer behavior. Insights teams use it to spot category disruptions early, test new product ideas, and protect brand reputation across global markets.

What Quid does

Monitor brand mentions across social media and news sitesAnalyze customer sentiment from online reviews and forumsCompare market share of voice with key competitorsIdentify emerging consumer trends before product launchesGenerate automated intelligence reports for executive teamsTrack patent filings across relevant industriesCombine internal customer feedback with public discussion dataIngests data from social media, news, blogs, forums, broadcast transcripts, and patentsExtracts sentiment and customer perception using natural language processingMonitors brand mentions and flags potential reputation issues in real timeTracks competitor movements, product launches, and audience receptionBlends internal operational data like support tickets with external social signalsIdentifies emerging market trends and shifts in consumer demandUses specialized AI agents to generate finished intelligence briefs