StackAdapt - Marketing and Advertising Tool

StackAdapt

StackAdapt

Founded by Ildar Shar in 2014

Run programmatic ad campaigns across multiple channels with AI optimization

Cost

Demo

Rating

People love it

Time to value

Moderate Setup (1-3 hours)

You can use StackAdapt to plan, launch, and measure advertising campaigns across connected TV, display, video, native, audio, digital out-of-home, email, and direct mail from one place. It uses AI to help you target audiences, generate creative, and optimize bids in real time. You can connect your first-party data, integrate with your existing marketing tools, and measure how each channel contributes to conversions. It also includes an AI assistant called Ivy Studio for analysis and forecasting.

What StackAdapt does

Set up programmatic ad campaigns across CTV, display, and native channelsBuild and segment audiences using first-party and third-party dataAnalyze campaign performance and attribution by channelGenerate ad creative variations within the platformOptimize bids and targeting automatically using AIIntegrate CRM and customer data through APIsRun brand lift studies to measure awareness impactForecast campaign budgets and expected results before launchIvy Studio AI hub lets you ask questions about campaigns and get action recommendationsRun ads across CTV, display, native, audio, DOOH, email, and direct mail from one dashboardCross-channel attribution shows how each channel contributed to a conversion465 billion optimization decisions per second for real-time bid and targeting adjustmentsFirst-party data activation for audience targeting and campaign optimizationBuilt-in creative studio for building and testing ad creativesAPI and partner integrations to connect CRM and customer data toolsBrand lift studies to measure campaign awareness impact mid-flight

Tutorials & Demos

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StackAdapt, programmatic advertising, DSP, demand-side platform, connected TV ads, display advertising, native advertising, AI ad optimization, multi-channel campaigns, digital out-of-home, audience targeting, first-party data, campaign measurement, cross-channel attribution, ad creative, CTV advertising, B2B advertising, retargeting