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Enterprise Layer Intelligence
Categories/Data Analytics/Open Web Analytics
Open Web Analytics

Open Web Analytics

Track visitor behavior on websites and web apps

Pricing model

Free

Rating

★ Mixed Reviews

Time to value

Moderate Setup (1-3 hours)

You can use Open Web Analytics to track and understand visitor interactions on your websites and web applications. As a self-hosted, open-source analytics system, it gives you complete ownership over your website data without sending visitor logs to third-party services. You can monitor page views, track unique visits, and observe custom click events. It includes prebuilt integrations for content management systems like WordPress, and provides JavaScript and PHP APIs so developers can embed tracking tags directly into custom web projects and dashboards.

What Open Web Analytics does

Install tracking codes on web pages using JavaScriptConnect analytics tracking directly to WordPressTrack custom button clicks and form submissionsGenerate traffic reports for unique visitors and pageviewsMonitor visitor geographic locations and browser dataAudit incoming referral links and search queriesSelf-hosted web analytics trackingGPLv2 open-source licensingJavaScript and PHP tracking APIsNative support for WordPress sitesCustom event and click trackingFull data ownership on private servers

Pricing breakdown

Pricing model: Free

Tutorials & Demos

Frequently asked

Mediawiki, WordPress Plugin, MediaWiki Extension, PHP API, JavaScript Tracker, MySQL Database Access, REST API (Limited), WordPress, JavaScript, PHP, JavaScript API, MySQL/MariaDB, Apache/Nginx logs, Custom REST hooks, WordPress (Native Plugin), Apache/Nginx Web Servers, Docker (Deployment), REST API, MediaWiki Integration, Generic Webhooks, MySQL/MariaDB Backend, Custom Webhooks, Custom REST API, Generic CMS hooks, WordPress Native Plugin, MySQL/MariaDB Database, Apache/Nginx Log Analysis

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Open Web Analytics, OWA, web analytics, self hosted analytics, open source analytics, website tracking, visitor tracking, PHP analytics, WordPress analytics, page views, click tracking, privacy focused analytics, event tracking, custom metrics, JavaScript tracking