Adoreboard

Founded by Chris Johnston in 2012

Turn customer feedback into financial impact reports with emotion analysis

Cost

Demo

Rating

★ People love it

Time to value

Quick Setup (< 1 hour)

You can use Adoreboard to analyze customer and employee feedback using emotion AI that goes beyond standard sentiment analysis. It connects to tools like Qualtrics and Zendesk to pull in feedback, then measures emotional intensity across 24 emotions to calculate a Trust Score. It maps customer experience issues directly to revenue impact, flags customers at risk of leaving silently, and generates board-ready reports ranking problems by financial return in a single click.

What Adoreboard does

Connect existing feedback sources like Qualtrics and Zendesk to unify dataRun emotion analysis on 100% of open-text feedback without manual codingCalculate a Trust Score from emotional intensity dataMap customer issues to revenue risk and opportunity valuesGenerate a ranked priority list of what to fix based on financial returnFlag neutral or passive respondents who are at high churn riskExport board-ready reports showing CX metrics tied to revenue impactMonitor emotional trends over time across customer and employee feedbackAnalyzes 24 distinct emotions across 8 intensity levels using a proprietary emotional databaseCalculates a Trust Score by measuring emotional intensity across all feedbackMaps every customer experience issue directly to a revenue impact dollar valueDetects silent leavers - customers who are passive but ready to churnAnalyzes 1,000 comments in under 30 seconds with no manual coding or topic setupGenerates one-click board-ready reports ranking issues by financial returnCovers 100% of feedback with no sampling, surfacing unknown themes automaticallyISO 27001 certified with a no-AI-training-on-your-data policy

Frequently asked

Qualtrics

Zendesk

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