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Enterprise Layer Intelligence
Categories/Email Marketing/ActiveDEMAND
ActiveDEMAND

ActiveDEMAND

Founded by Sean Leonard in 2012

Automate sales and marketing campaigns to track leads and increase senior living occupancy

Pricing model

Free Trial

Rating

★ People love it

Time to value

Quick Setup (< 1 hour)

You can use ActiveDEMAND to automate marketing campaigns, track prospect interactions, and manage communication across senior living communities. The system records touchpoints like phone calls, web visits, emails, and form submissions to help sales teams understand family decisions during the move-in process. You can create localized multi-location campaigns, deploy virtual chat assistants to answer questions, and connect everything directly into your sales CRM. By connecting marketing touchpoints with sales records, teams can see which marketing channels bring in new residents and drive revenue.

What ActiveDEMAND does

Track inbound calls and website form submissionsDeploy automated multi-step email nurture workflowsSynchronize prospect interaction histories with sales CRMsGenerate reports on lead-to-move-in conversion attributionConfigure chat widgets to capture visitor inquiriesBuild templated marketing campaigns for individual community locationsAttribute marketing spend to resident move-ins and revenueMulti-community marketing campaign managementCall, email, and web interaction trackingClosed-loop revenue attribution from first touch to move-inAutomated email and SMS follow-up workflowsVirtual chat assistants that respond to prospect questionsDirect CRM synchronization tailored for senior living operations

Pricing breakdown

Pricing model: Free trial

PlanList price
Community Engage (per community)$250 / mo
Community Marketer (per community)$300 / mo
View full pricing page ↗

Frequently asked

Google AnalyticsGoogle AnalyticsSalesforceSalesforceWordPress.comWordPress.com

Used by

Rinke van Zanden

Rinke van Zanden

In their stack

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ActiveDEMAND, marketing automation, senior living marketing, call tracking, lead tracking, CRM integration, email campaigns, customer data platform, multi-location marketing, lead attribution, sales enablement, virtual chat assistant, appointment booking, conversion tracking, occupancy growth