Founded by Aaron Bell in 2012
Run account-based marketing campaigns to target and convert B2B buyers
Pricing model
Demo
Rating
★ Mixed Reviews
Time to value
Moderate Setup (1-3 hours)
You can use RollWorks (now AdRoll ABM) to identify high-value B2B accounts, run multi-channel ad campaigns targeting decision makers, and track buyer signals in real time. It connects to your CRM and data tools to keep sales and marketing teams aligned. You can build target account lists, get alerts when buyers show purchase intent, run ads across websites, social media, and streaming platforms, and measure how ABM efforts connect to closed deals and revenue.
What RollWorks does
Pricing breakdown
Pricing model: Free tier, Paid
Tutorials & Demos
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