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Enterprise Layer Intelligence
Categories/Search Engine Optimization (SEO)/Raffle
Raffle

Raffle

Founded by Ole Winther & Suzanne Lauritzen in 2018

Get your company cited in AI search results and answer visitor questions from your own content

Pricing model

Demo

Rating

★ People love it

Time to value

Quick Setup (< 1 hour)

You can use Raffle to improve how your company appears in AI assistant responses (like ChatGPT), and to answer questions visitors ask on your website. It has three parts: GEO tracks which AI tools mention you and delivers ready-to-publish text to improve your citations; Search and Chat widgets sit on your site and answer visitor questions using only your existing content; and Insights captures every question visitors ask verbatim so you can spot content gaps and improve future answers.

What Raffle does

Run AI visibility reports showing which topics cite you and which cite competitorsGenerate finished text to fill AI citation gaps on specific pagesInstall an on-site search widget that answers questions from your content onlyDeploy a conversational chat widget that stays within your brand and contentCapture and review all visitor questions asked on your site each monthIdentify unanswered questions and prioritize new content to writeTrack AI citation share of voice against named competitors by topicReview monthly action plans ranked by demand, competition, and effortTracks how often your company is cited in AI assistant responses across topicsDelivers finished, ready-to-paste text to improve AI citations based on your existing contentOn-site search widget answers visitor questions using only your own published contentConversational chat widget handles multi-turn questions without leaving your siteCaptures every visitor question verbatim and groups them by theme and volumeScores AI visibility per topic with a confidence range, not just a single numberInstalls with one script tag, no CMS changes or content migration neededNo cookies and no IP tracking — GDPR, HIPAA and SOC 2 compliant

Pricing breakdown

Pricing model: Book a demo

Tutorials & Demos

Frequently asked

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Raffle, GEO, generative engine optimization, AI search visibility, AI citations, site search, chat widget, AI search, buyer intent, content gap analysis, visitor questions, AI visibility score, enterprise search, public sector, GDPR compliant search