Keyword Hero

Founded by Daniel Schmeh in 2017

Restore hidden organic search keywords in Google Analytics and track their conversion rates

Pricing model

Free Tier, Paid

Rating

★ People love it

Time to value

Quick Setup (< 1 hour)

You can use Keyword Hero to uncover the organic search queries hidden behind Google Analytics not-provided labels. It connects specific keywords directly to user sessions, bounce rates, conversions, and generated revenue. You can monitor traffic coming from conversational AI assistants like ChatGPT and Claude alongside standard organic search. The service automatically sorts search queries by user intent, distinguishes brand searches from generic traffic, and segments performance across devices and countries. You can also export keyword metrics directly into BigQuery or connect them to external AI agents using an MCP server.

What Keyword Hero does

Restore not-provided keywords in Google AnalyticsCategorize search queries by user intentTrack organic sessions and conversions per keywordMonitor referral traffic from AI search enginesSeparate brand search terms from generic queriesExport search performance data to BigQueryAnalyze device and country keyword distributionRestores not-provided organic keywords directly in Google AnalyticsClassifies search queries by transactional, commercial, navigational, and informational intentTracks incoming referral traffic from AI engines like ChatGPT, Claude, and PerplexitySeparates brand searches from non-brand organic search queriesBreaks down organic keyword conversion metrics by country and deviceExports keyword session data into BigQuery tablesProvides a Model Context Protocol server to connect keyword data to LLMs