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Enterprise Layer Intelligence
Categories/Sales Enablement/Propense.ai
Propense.ai

Propense.ai

Founded 2023

Surface cross-selling opportunities for professional services firms by analyzing client and market data

Pricing model

Demo

You can use Propense to uncover cross-selling opportunities across your professional services firm. It connects to your existing billing, engagement, and CRM records alongside external market signals like leadership changes, regulatory updates, and acquisitions. It analyzes client patterns to highlight under-utilized advisory or legal services each account needs next. Partners receive prioritized recommendations with clear context directly in their workflow, complete with ready-to-send email drafts written in their personal tone. This makes it simple to expand existing client engagements without manual research.

What Propense.ai does

Map whitespace across existing client accountsMonitor public corporate events and market changesGenerate personalized email drafts for outreachConnect billing and engagement data systemsRank cross-service recommendations by client propensityTrack client journey stages across practice groupsWhitespace analysis across client portfolios to highlight unpurchased servicesTrigger event tracking for corporate M&A, leadership changes, and regulatory shiftsAutomated outreach drafts generated in each partner's writing tonePropensity-ranked recommendations for upcoming client meetingsClient journey mapping modeled on successful similar accountsDirect data syncing with internal billing, practice management, and CRM systems

Pricing breakdown

Pricing model: Book a demo

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Propense, cross-selling, professional services, accounting firms, law firms, consulting firms, whitespace analysis, trigger events, client intelligence, market signals, account expansion, B2B recommendations, partner enablement