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Enterprise Layer Intelligence
Categories/Advertising/Nimbata
Nimbata

Nimbata

Founded 2013

Track inbound phone calls and attribute leads directly to specific marketing campaigns

Pricing model

Free Tier, Paid

You can use Nimbata to track inbound phone calls and form submissions back to specific marketing campaigns, keywords, and landing pages. It records conversations, generates transcriptions, and automatically evaluates lead quality and caller intent using conversational analysis. You can route callers using custom call flows, assign monetary values to conversions, and sync call data directly into your advertising accounts and CRM systems. This allows your team to see which marketing channels generate qualified leads and accurately measure return on ad spend.

What Nimbata does

Generate dynamic tracking numbers for website visitorsTranscribe recorded customer phone calls into textPush call conversion data into Google Analytics 4Route callers through an interactive voice response menuCapture web form submissions alongside inbound callsExport call logs and lead details into CRM systemsSet up custom whisper messages for call agentsDynamic Number Insertion to connect phone callers to ads and keywordsAutomatic call transcription and conversation summariesAutomated lead scoring and rating based on caller intentDirect offline conversion sync to Google Ads and Microsoft AdsInteractive call flow builder with custom IVR and routingWeb form submission tracking alongside phone callsPricing model based on answered calls instead of call minutes

Pricing breakdown

Pricing model: Free tier, Paid

PlanList price
EntryFree
Pro$39 / mo
Pro (annual billing)$35 / mo, billed annually
Marketing$89 / mo
Marketing (annual billing)$80 / mo, billed annually
Agency$149 / mo
Agency (annual billing)$120 / mo, billed annually

Frequently asked

Google AdsGoogle AdsSalesforceSalesforceHubSpotHubSpotSlackSlackZapierZapierZoho CRMZoho CRM

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Nimbata, call tracking, call attribution, dynamic number insertion, DNI, conversation intelligence, call recording, call transcription, lead qualification, offline conversions, Google Ads call tracking, form tracking, call routing, IVR, caller ID