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Enterprise Layer Intelligence
Categories/Ecommerce/MikMak
MikMak

MikMak

Founded 2014

Connect digital ads directly to retailer checkout pages and track customer purchase journeys across channels

You can use MikMak to connect your marketing campaigns directly to online and physical retailer carts. The system lets shoppers choose their preferred retailer, such as Walmart or Target, directly from social media ads, websites, search campaigns, or QR codes. You can monitor inventory across store locations in real time to prevent directing consumers to out-of-stock items. In addition, you can track media performance across channels, discover which retail partners yield higher conversion rates, and make data-backed decisions to boost sales and cut marketing waste.

What MikMak does

Configure shoppable links for paid social media adsMonitor retail stock availability across partner storesRoute website visitors to online retailer cartsTrack cart additions and conversion rates per campaignGenerate shoppable QR codes for print and display adsCompare campaign performance across different retail channelsForecast future product sales by retailerWhere-to-buy links connecting ads directly to retailer product pagesReal-time tracking of in-stock retailer store inventoryDirect routing of shoppers to multi-retailer checkout cartsAttribution tracking connecting ad clicks to retail checkoutsPredictive modeling to forecast sales across retail channelsCross-channel measurement covering social, search, and TV adsBenchmarking data comparing brand performance against industry categories

Frequently asked

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MikMak, shoppable media, where to buy, ecommerce analytics, retailer checkout, multi-retailer checkout, media measurement, retail media, add to cart, commerce intelligence, inventory tracking, brand marketing, campaign tracking, purchase intent, conversion tracking