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Enterprise Layer Intelligence
Categories/Social Media Marketing/Buffer
Buffer

Buffer

Founded by Joel Gascoigne in 2010

Schedule and publish social media posts across multiple networks from one dashboard

Pricing model

Free Tier, Paid

Rating

★ People love it

Time to value

Quick Setup (< 1 hour)

You can use Buffer to plan, schedule, and publish posts across multiple social networks including LinkedIn, Instagram, TikTok, Threads, and X. It lets you organize your content queue, draft ideas with a built-in assistant, and coordinate approvals with teammates. You can also monitor performance metrics to see which posts resonate best with your audience and quickly reply to incoming comments from a single dashboard. Additionally, Buffer provides a custom landing page builder to organize links for your social media bios.

What Buffer does

Schedule social media posts to publish automaticallyRespond to follower comments across networksReview and approve drafts submitted by team membersAnalyze post engagement and follower growth metricsBuild a custom link-in-bio landing pageReformat long-form content into channel-specific postsQuery post performance data using AI chat toolsSchedule posts across channels like Instagram, TikTok, LinkedIn, and ThreadsCentralized dashboard to read and reply to commentsLanding page builder to organize links for social biosDrafting assistant to brainstorm ideas and reformat text for specific channelsContent calendar with post approval workflows for teamsDirect connections to assistants like Claude and ChatGPT via APIPerformance tracking and analytics reporting for published content

Pricing breakdown

Pricing model: Free tier, Paid

PlanList price
FreeFree
Essentials (per channel) (annual billing)$5 / mo, billed annually
Team (per channel) (annual billing)$10 / mo, billed annually
View full pricing page ↗

Frequently asked

FacebookFacebookInstagramInstagramThreadsThreadsBlueskyBlueskyGoogle Business ProfileGoogle Business ProfileMastodonMastodonSubstackSubstackChatGPTChatGPTClaudeClaude

Used by

Ben Lang

Ben Lang

CEO @ NextPlay

In their stack
Connect
Bernardo Chitas

Bernardo Chitas

CEO @ Chitas Websolutions

In their stack
Caitlin Gaffney

Caitlin Gaffney

VP of Marketing @ ELI

In their stack
Connect
Dec McLaughlin

Dec McLaughlin

Startup Founder @ Foras

In their stack
Connect
Doug Fraley

Doug Fraley

Coach | Author | Life & Career Crossroads | Personal Growth & Self-Enquiry | From Success to Fulfillment | | West Point | Rhodes Scholar | McKinsey | Google @ Inner Frontier Coaching

In their stack
Connect
Ghita EL Haitmy

Ghita EL Haitmy

CTO / VP of Engineering @ ELI

In their stack
Connect
Matt Megarry

Matt Megarry

Machine Learning Engineer @ Secret

In their stack
Nicolette Chinomona

Nicolette Chinomona

CEO @ Spark Ideas Group

In their stack

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Buffer, social media management, social media scheduling, post scheduler, social inbox, social media analytics, content calendar, Instagram scheduling, LinkedIn scheduling, TikTok scheduling, content repurposing, team collaboration, bio link page, comment management, post publishing