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Enterprise Layer Intelligence
Categories/Sales Enablement/Attention
Attention

Attention

Founded by Anis Bennaceur in 2021

Record sales calls without bots and automate follow-ups, CRM updates, and deal coaching

Pricing model

Paid

Rating

★ People love it

Time to value

Quick Setup (< 1 hour)

You can use Attention to capture sales conversations without bots and automate routine administrative work across your pipeline. It records video meetings and calls, extracts critical details, and updates your CRM fields automatically after every interaction. The software drafts contextual follow-up emails in your sales rep's voice, flags stalled deals, and generates sales proposals directly from call conversations. It also scores sales calls against frameworks like MEDDIC, tracks competitor mentions, and generates pipeline forecasts based on direct buyer commitments and sentiments.

What Attention does

Record sales meetings without botsPopulate CRM fields automatically after callsDraft follow-up emails tailored to customer pain pointsGrade sales conversations against MEDDIC criteriaForecast pipeline deals based on conversational commitmentsTrack competitor mentions across customer discovery callsGenerate custom sales proposals based on pricing discussionsBotless meeting recording across major video platformsAutomatic CRM field population after sales callsDrafts follow-up emails and proposals from conversation transcriptsAutomated call grading against MEDDIC and custom sales frameworksRevenue forecasting derived directly from buyer call commitmentsMCP server integration to query sales conversation data with external AIAutomatic tracking and alerts for competitor mentions during calls

Pricing breakdown

Pricing model: Paid

Frequently asked

SlackSlackSalesforceSalesforceGoogle MeetGoogle MeetGmailGmail

Used by

Michel Lieben

Michel Lieben

CEO @ ColdIQ

In their stack
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Attention, sales automation, AI sales agents, botless call recording, CRM auto update, sales follow up, deal forecasting, MEDDIC scorecard, sales coaching, revenue enablement, conversation intelligence, meeting recorder, sales pipeline, competitor tracking, deal alerts