X Ads

Founded by Elon Musk in 2010

Run paid ad campaigns on X to reach targeted audiences

Cost

Free Tier

Rating

★ Mixed Reviews

Time to value

Quick Setup (< 1 hour)

You can use X Ads to create and run paid advertising campaigns on the X social network. You can target users by keywords, interests, follower lookalikes, location, and conversation signals. It supports multiple ad formats including video, image carousels, promoted posts, dynamic product ads, collection ads, and boosted posts. You can set any budget, monitor campaigns in real time, and optimize based on results like sales, leads, app installs, video views, or website traffic.

What X Ads does

Create a new ad campaign with a specific objective like sales or app installsSet audience targeting by keywords, location, and interestsUpload creative assets or promote an existing post as an adSet a daily or total campaign budget and bid strategyMonitor campaign performance metrics in real timeAdjust targeting or creative mid-campaign based on resultsConnect a product catalog for dynamic retargeting adsBoost posts that mention your brand to expand their organic reachTarget users based on keywords they use in posts and conversationsDynamic product ads that automatically pull from your product catalogBoost organic posts or posts that mention your brandVideo ads placed alongside premium content for awareness campaignsCarousel ads showing up to six products in a single placementReal-time campaign monitoring with in-app optimization controls$500 ad credit for new advertisers who spend $500