You can use Primer to reach business prospects across consumer ad channels like Meta, Google, Reddit, and display networks. The service lets you build targeted audiences using an extensive database of verified B2B profiles and accounts, combined with your own CRM records. You can automatically sync these custom lists to your ad accounts, identify anonymous companies visiting your website, run holdout tests to measure real lift, and track cross-device conversions from the initial ad click down to closed pipeline deals.
What Primer does
Pricing breakdown
Pricing model: Free tier, Paid
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