Use cases
Inventory
Find every tool, owner, seat, and cost.
Savings
Catch waste, overlap, and renewals early.
Access
Onboard and offboard across your stack.
Context
Map how people, tools, spend, and agents connect.
For
Founders
Protect runway by seeing every tool and cost.
Engineering
Control AI usage, access, and provider spend.
Finance
Reconcile software spend and find waste.
Operations
Keep inventory, access, and renewals current.
Resources & company
Resources
Guides and practical software insights.
Manifesto
Why software operations need a new model.
Press
Company news and media resources.
Partners
Build and grow with ELI.
IntegrationsStacksTools
Talk to a humanDiscover my stack
IntegrationsStacksTools
Discover my stackTalk to a human

Company

  • Home
  • Manifesto
  • Talk to us
  • Partners

Help

  • Terms of service
  • Privacy policy
  • Docs

Product

  • Inventory
  • Savings
  • Access
  • Context

For teams

  • Founders
  • Engineering
  • Finance
  • Operations

Explore

  • Integrations
  • Tools
  • Stacks
  • Startup credits
  • Articles

Socials

  • LinkedIn
  • Instagram
  • TikTok
  • YouTube
Enterprise Layer Intelligence
Categories/Advertising/Magnite
Magnite

Magnite

Founded by Michael Barrett in 2020

Sell and monetize digital advertising inventory across streaming video, audio, and web publishers

Pricing model

Demo

Rating

★ Mixed Reviews

Time to value

Requires Expertise

You can use Magnite to manage and monetize advertising space across connected television, web video, audio, and online publications. The service connects media publishers with programmatic ad buyers and agencies seeking inventory across global channels. You can package ad inventory into customized deals, set pricing rules, establish audience targeting criteria, and protect your brand across digital displays. Buyers can also discover curated ad opportunities and purchase verified live streaming inventory directly, ensuring transparent transactions and measurable revenue generation for digital media properties.

What Magnite does

Create structured ad packages with defined pricing and targetingSet auction floor prices for connected television ad breaksReview buyer deals and private marketplace agreementsConfigure Prebid and header bidding integrations on websitesTarget ad campaigns using first-party publisher dataAudit ad impressions for brand safety and viewability standardsSell ad inventory across Connected TV, online video, display, and audio formatsPackage ad products with custom pricing, timing, and targeting detailsAccess verified ad inventory for live streaming and sports broadcastsConnect directly with programmatic buyers through curated private marketplacesManage ad auction rules with header bidding and Prebid supportApply brand safety and audience data targeting rules

Pricing breakdown

Pricing model: Book a demo

Frequently asked

Prebid, SpringServe, ClearLine, Prebid.org open-source framework, SpringServe (Ad Server), The Trade Desk, Google DV360, Amazon DSP, MediaMath, LiveRamp IdentityLink, IAS/DoubleVerify brand safety, Prebid.js / Prebid Server, Google Ad Manager, Amazon Publisher Services, Yahoo DSP, Amobee, Nielsen (Measurement)

Want a tailored answer?

See whether Magnite fits your stack.

Techbible weighs Magnite against what you already pay for, your team shape, and the work that's actually happening. Free to start.

Side by side

Compare Magnite

Search the catalog or pick a similar tool to compare pricing, features, and fit.

Or pick from similar tools

More in Advertising

All tools →
Poppy AI

Poppy AI

Analyze winning online content and create original scripts, ads, and landing pages

Metadata.io

Metadata.io

Create, launch, and manage B2B advertising campaigns across twelve paid ad channels

Abyssale

Abyssale

Generate hundreds of marketing visuals, ad banners, and print assets from a single design

Adcreative AI

Adcreative AI

Generate ad creatives, images, videos, and marketing copy for digital campaigns

Adzooma

Adzooma

Manage, audit, and track paid ad campaigns across Google, Microsoft, and Facebook

KeywordSearch

KeywordSearch

Build targeted ad audiences and research keywords for Google and YouTube ads

Quartile

Quartile

Manage and automate retail marketplace ad campaigns across Amazon, Walmart, and Google

AB Tasty

AB Tasty

Optimize your website's user experience and conversion rates.

Magnite, sell-side advertising, programmatic advertising, supply-side platform, CTV advertising, connected TV, video advertising, ad inventory monetization, SpringServe, header bidding, Prebid, audience targeting, digital ad sales, media monetization, ad server, omnichannel advertising, live streaming ads