Agility

Run targeted brand ad campaigns across channels with measurable results

Cost

Demo

Rating

★ People love it

Time to value

Requires Expertise

You can use Agility to manage brand advertising campaigns across CTV, display, audio, and online video from one place. It lets you define audience personas, build and test creative variants, buy media, and measure the actual incremental impact of your ads using randomized controlled trials and cohort analysis. You get real-time dashboards showing how brand spend translates to new buyers, conversions, and revenue — not just impressions.

What Agility does

Define and activate audience personas across CTV, audio, and display channelsBuild and test creative ad variants for each unique audience segmentBuy media inventory across open internet, CTV, and digital channelsRun randomized controlled trials to measure incremental ad impactTrack ROAS and conversion metrics in real-time dashboardsAnalyze cohort data to understand how brand ads influence buyer behaviorOptimize media mix using combined machine learning and human analysisGenerate reports on incremental revenue and new buyer acquisitionIncrementality measurement using randomized controlled trials to prove ad impactUnified persona targeting across online and offline channelsBuilt-in creative production and A/B testing for each audience segmentMedia buying across CTV, display, audio, and online video from one placeReal-time dashboards showing brand advertising performance metricsOptimization engine combining data science with human analysisCohort-based analysis and connected identity data for attributionAlways-on brand advertising strategy execution rather than seasonal bursts